ETA purchased on Etaira do not expire, which means they do not lose value over time and do not need to be used within a limited period. Once credited to your account, they remain permanently available and ready to use, regardless of when they were purchased.
This allows you to manage your credits with complete flexibility, without any pressure to spend them immediately. You can choose to keep them for days, weeks, or even longer, using them only when you actually need them. For example, you can use them to activate Plus or Ultra promotions or to access other services offered by the platform.
Their management is completely flexible: you can purchase ETA whenever you consider it most convenient, even taking advantage of more favorable conditions, and then use them later according to your strategy or visibility needs.
This feature makes the system especially convenient because it allows you to plan your activities on Etaira in advance without the constraint of an expiration date. In this way, you always maintain full control over your budget and can calmly decide how and when to invest your credits.