On Etaira, the Plus and Ultra promotions are tools designed to increase ad visibility through a system of scheduled boosts during selected time slots. Both options allow the listing to return to the top of the results multiple times throughout the day, but they differ in terms of exposure frequency and visual impact.
The Plus promotion provides steady and well-balanced visibility. During each selected time slot, the ad is repositioned among the top results approximately 3 times per time slot, maintaining a regular presence while users browse the platform. In addition to this feature, a dedicated label highlights the listing compared to standard ads, improving its recognizability without significantly changing its presentation.
The Ultra promotion, on the other hand, is the most advanced and intensive solution. The ad is brought back to the top of the results approximately 5 times for each selected time slot, significantly increasing how often it appears during the day and therefore improving the chances of being noticed.
In addition to the higher frequency of boosts, Ultra also includes a strong visual enhancement: the ad is displayed in a larger format (up to about 2.5 times larger than the standard format) and with a more prominent image layout, often featuring double image display in order to attract more attention. It is also accompanied by a label indicating its highest priority within the platform.
In summary, Plus guarantees solid and consistent visibility, while Ultra is designed to maximize both frequency and visual impact, offering the highest possible exposure for ads on Etaira.